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About PPC Marketing
There is a reason why businesses of all sizes, in many industries, are using pay-per-click marketing as their means of promoting, selling or building awareness. Industry leaders, heavy hitters, start-ups and even the mom and pops shop down the street are making PPC marketing a priority. Go ahead. Google them.
PPC Marketing is the leading marketing resource for businesses worldwide and it’s not going anywhere. However, there’s more than meets the eye when it comes to digital marketing.
A successful PPC campaign requires a comprehensive understanding of marketing, keyword research, copywriting and digital ad creation. With PPC marketing you must know your industry or niche, the platform you are using and how to analyze the data. PPC campaigns require dedication and constant monitoring to improve your ads through metrics, optimization and retargeting.
Our company’s PPC Services are geared to work with you to reach a larger targeted audience, generate an effective campaign and increase your ROI.
TIA’S FREE PPC MARKETING QUOTE WILL DETERMINE EXACTLY WHAT IS BEST FOR YOUR MARKETING NEEDS AND GET YOU STARTED WITH CONFIDENCE
Questions about PPC Marketing
Paid advertising can help you stay relevant, increase your exposure and drive traffic to your business or offer. Greater exposure equals greater conversions (more sales).
Best Format? Google or Facebook Ads?
There are many platforms to perform pay-per-click marketing, but the industry giants are Facebook and Google, which is what we specialize in.
Check out “Google Ads vs. Facebook Ads – Which is Best For Small Business” to learn which one suits you better.
What Should I Look For in a Good PPC Marketing Agency?
The role of a PPC specialist is specifically that of an online marketer. As an encompassing agency and consultant, it’s important to have someone work on your campaigns who understand the fluidity and nature of the digital marketing world.
You need someone who has their pulse on the industry and changes that come along with it. An agency or consultant should be creative, format changes where necessary to fit with your vision and guide you towards best practices.
Here are a few things to look for. They…
– Can determine changes required for landing pages based on each platform
– Are a marketer, copywriter and understands the art of persuasion or marketing psychology
– Can analyze data and diligently monitor and optimize campaigns
– Perform reporting on your campaigns and keeps you informed to keep you informed
– Ability to create compelling copy or curate creative visuals to increase click-through rates for Search and Display
– Transparent, compliant and non-restrictive
How to Get Started with Pay-Per-Click Marketing?
Our agency works with small businesses and startups which solidify a more personalized approach. We work with you and your business to bridge the gap of the challenges you face when it comes to more complex marketing methods meanwhile fulfilling the needs of your business.
It is for this reason we don’t normally take on all interested applicants as we like to work closely and efficiently with a select few. We like to take on clients who are dedicated to this marketing method and are serious about growing their business.
Check out our PPC Marketing Services to get started right away, or…
Launch the button below for a competitive PPC marketing quote following a free consultation.
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